Bill Moggridge - What is Design?

I think this video would be a good introduction to everyone what is design is all about and how the future of design would be like globally. Design will definitely go far as design is related to almost everything. As industrial designers, other than designing products and being innovative to think of new concepts, we also need to know more or less about marketing, engineering, manufacturing, photography, interior design, graphic design, psychology, science, and many more. On the other hand, engineers, businessmen/women, chefs etc are also designers themselves because in whatever profession that we are doing, we would most likely undergo design processes to make something into reality.

I do find that the Intel VMPC is pretty interesting as different kind of applications can be used at once and the visual design elements are incorporated quite well. What made it stand out is because of the application and the software provided to make the product more engaging and fun to use.

 The remote control which is shown in the video is a very common example of bad design and it is always better to make the product simpler without adding unnecessary functions. This has also reminded me that it is important to design products that are understandable and would encourage users to express themselves subconsciously in the way how they want to interact with the product but at the same time, the product itself is unobtrusive. I also thought that sometimes people are

After listening to Moggridge's explanation of design process, design process is something that everyone will go through which I've said it earlier. We learn by analysing information, researching and discovering new ideas. We try by asking people's opinions and observing people's daily activities. Other than thinking of new ideas, we also tend take inspiration from something that we admire. Then, we would experiment it to turn a vision into a reality. Thus, we can say that design process is a like a big cycle and we have the flexibility to reverse a step back to correct our mistakes.

Besides that, designers today are becoming more human-centered as human focus is always the number one criteria that we have to meet. In my opinion, human-centered design is not just about comfort of using a particular product and engaging the user, it also about the surrounding environment that humans are working hard to protect and also how the product would help people to socially interact with each other in a healthy way. Example, Sustainability is a very important topic because sustainable products are not just helping to take a good care of the environment, they are also encouraging us to be aware of the importance of living in a sustainability environment.     

The tangible earth is the highlight of this video and all credit to Shinichi Takemura. I like his approach and effort to truly understand the connections and relationships of people with the natural environment, living and non-living things. His earth globe design helped him to deliver his message effectively to everyone to learn and appreciate our earth. I noticed that the earth globe comes with a standing ipad-like device and it will definitely engage the user to understand how day and night works, ocean currents, pollutants, latitude, longitude, etc.  

Overall, design is always a global topic and how design can greatly affect us individually and our surroundings. Design process is helpful to understand ourselves better and the natural environment. It is always evolving as new ideas or discoveries will be achieved to solve newer challenges.